Ok, so it’s not quite a penny per click but it does work out to about £0.024 (or 2.4 pence for the less mathematically-sound) which is incredible considering that many marketers are still wasting endless amounts of cash on Google Adwords.
It’s almost like we have turned the clock back half a decade.
To be honest, I thought the Facebook Ad market was already over-saturated but this is clear proof that angles can be carved on pretty much any platform.
I’ll come back to this and explain a little more…
